82 - No Mud, No Lotus

The beautiful Lotus flowers are grown in the dirtiest of waters.  

What if the most beautiful businesses come from the most challenging times?  The folks at Softway certainly exemplified that.

Lotus flowers are a spiritual symbol of resilience, and Kelly reminds us of the 4Cs of resilence: be curious, creative, compassionate, confident. 

Hat tip to Matt Tinney for the idea for this episode!

Curious about some more businesses who found the beauty after the mud? Listen in as we share stories from:

• Play-doh

• Starbucks

• YouTube

And others who are designed to give back:

• Bombas

• Danone NA

• Greyston Bakery

• Athleta

• Tentree